The Industrial Service Centre (ISC) provides 54,700 sqm of office space for burgeoning start-up companies and entrepreneurs to collaborate, establishing a dynamic incubation platform. The office campus also accommodates public facing government administration facilities, providing a combined synergy of tenants in the new Jinwan Aviation City in Zhuhai, China.

The project is designed to be is a socially interactive campus community which sits within a wider 3.8sqkm masterplan. ISC is the first building by 10 Design to complete on Huafa’s Jinwan Aviation City, which will subsequently include the International Business Centre and Jinwan Mall, as well as Zaha Hadid Architects’ Civic Arts Centre at its core.

Nick Cordingley, Design Partner commented:

“Creating opportunities for interaction, collaboration, and visibility is an important objective of our masterplan. An extensive green area that runs through the centre of the site becomes the social heart of the entire campus. Each integrated building faces directly to it, increasing visibility to create a sense of community.”

The ISC is an attractive campus that is unique, pragmatic, commercially viable and well-integrated on the site. Inspired by the concept of a flowing stream, a central green landscaped area provides convenient access to all occupiers and connects all buildings. It also serves as a central pedestrian link, providing a view corridor through the site to the new man-made lake, the primary amenity of the district.

Each of the three buildings has been designed as paired blocks with a central atrium. These central atriums provide shared entrances for the office buildings and contain shared meeting rooms and collaboration space to further increase visibility and interaction.

Flexibility has been positioned at the forefront of the design process. This is accomplished by the creation of adaptable planning modules that allow for multiple tenant configurations, sizes and sectors. The design approach provides adaptability of use for a variety of occupiers, offering workspace for multiple small size companies to larger firms that could acquire either multiple floors or entire single modules.

As the office campus contains public accessible government facilities, permeability and visibility of the design were both important to the client. The site is completely open to the public allowing users to visit and enjoy the amenities – café and restaurants are positioned along the central green spaces and the new central lake. As the project contains government facilities, the public transport within the masterplan has facilitated excellent bus, private vehicle, cycle, and metro access.

With the government facilities forming the gateway, this further provides ease of access and visibility to public access. Also each of the series of low rise office buildings has been designed as paired blocks with a central atrium. These central atriums provide shared entrances for the office buildings and contain shared meeting rooms and collaboration spaces to further increase transparency and interaction.

The ISC is a unique development that offers an innovative campus that will set the Jinwan Aviation City apart, delivering office buildings with a level of quality that is unprecedented in the Jinwan market and provides a backdrop for the incubation of new business in the region.


10 Design Team

Design Partner | Nick Cordingley
Project Leader | Lukasz Wawrzenczyk

Architecture | Grant Wood, Joyce Lo, Jason Easter, Muzhen Huang, Trupti Nilange, Zoe Song, Helena Tse

Landscape (Concept Design) | Ewa Koter

CGI | Peter Alsterholm, Yasser Salomon, Laura Simonsen

Consultants

10 Design | Lead Design Architect, Landscape Designer (Concept Design)
Beijing Institute of Architectural Design | Local Architect
Paring Onions | Interior Designer
SAN Lab | Visualiser
Zhuhai Honghai Façade | Façade Consultant

Photo courtesy of Zhang Chao


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